Creative UK part of new Creative Careers Collective delivering Discover Creative Careers programme

Back to top

Refreshed ‘Discover Creative Careers’ programme launched by new national collective – Futures for All, Creative UK and Creative Access

Hundreds of thousands of young people across the UK are set to benefit from a major UK government-backed careers programme, aimed at widening access to the cultural and creative industries.

Launched today, 16 July 2026, and funded by the Department for Culture, Media and Sport (DCMS) the refreshed Discover Creative Careers programme is aimed at young people aged 11–24, with a particular focus on those from under-represented backgrounds and underserved regions. It is designed to equip the next generation with the ambition, skills and knowledge to build lasting careers across the UK’s world-leading cultural and creative sector.

The programme fulfils a core commitment made in the Creative Industries Sector Plan, and is being delivered by the Creative Careers Collective: a national consortium comprising Futures For All (lead partner), Creative UK and Creative Access. Together, these organisations combine complementary strengths in education, industry engagement, digital delivery and social mobility, to deliver an inclusive national careers programme for young people.

Underpinned by a single UK-wide digital platform, Discover Creative Careers will connect young people with employers and provide a clear route into creative careers – through activity such as work experience, inspirational talks, informative webinars, networking events and more.

The programme will also support teachers, parents, careers advisers and work coaches with the knowledge, resources and employer connections needed to help young people navigate opportunities within the sector.

Activity will run year-round, with focused national moments — including a refreshed UK-wide Discover Month in November.

The Creative Careers Collective is delighted to be partnering on this important programme and is ambitious in its plans to inspire and impact the lives of young people, schools, parents and industry.

Additional delivery partners will work alongside the collective to enhance programme delivery and widen reach across all four nations in the UK. Arts Council Northern Ireland, The National Saturday Club and ATG Entertainment are among those organisations providing vital support in the delivery of Discover Creative Careers outputs for young people.

Commenting on the launch, Creative Industries Minister, Ian Murray, said: “The UK’s creative industries are the envy of the world, but that strength only holds if we engage the breadth of talent this country has to offer. Young people from every corner of the UK have stories worth telling and skills worth developing. Our job is to make sure the path into those industries is open to all of them.

“Discover Creative Careers is exactly the kind of programme that makes that possible. Bringing together employers, educators and young people creates real connections and opportunities to build a creative workforce that truly reflects the country it serves. I’m proud that this Government is funding it, and look forward to working with our new delivery partners.”

Nick Brook, CEO, Futures For All said: “We’re delighted to be leading Discover Creative Careers alongside Creative UK, Creative Access and our wider delivery partners. The UK’s creative industries are among the most dynamic and exciting sectors in the world, yet too many young people struggle to access the experiences, networks and opportunities that can help them build a career within them.

“Discover Creative Careers will bring together schools, employers and industry partners through a single national programme, helping young people gain real-world experience, build confidence and turn their interest in the creative industries into real opportunities.

“By connecting employers with talented young people from every part of the UK, the programme will help open up opportunities, strengthen pathways into the sector and support the future talent pipeline for the creative industries.”

Emily Cloke, CEO, Creative UK, said: “Creative careers are for everyone – not the privileged few. We are delighted to be working in partnership with Futures for All and Creative Access on this important programme to help break down barriers for young people right across the UK, and connect businesses, organisations and practitioners with the next generation of UK creative talent.

“A strong, diverse talent pipeline is essential to our future success, and I am thrilled that the Creative Careers Collective has come together to help fulfil a core Sector Plan commitment – to raise awareness of the magic of creative careers, and support young people from all backgrounds to access them.”

Mel Rodrigues, CEO, Creative Access, said: “Showing a young person that a creative career is possible is incredibly important – but inspiration is only the beginning. The real challenge is helping them turn that ambition into action. At a time when the creative industries are being transformed by technology and new ways of working, young people need meaningful opportunities to build confidence, develop future-facing skills and connect with employers.

That’s why we’re so excited to be part of Discover Creative Careers. Together with our partners, we’re creating clearer pathways into the creative industries, helping more young people build the knowledge, networks and experience they need to succeed, regardless of where they grow up or who they know.”

Find out more on the Discover Creative Careers website.

Related news