Real Immersive

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Connecting people through technology, Real Immersive is the latest venture from the imaginations behind established social enterprise Real Ideas.

Enjoying a long track record of making change happen for individuals and communities, the team have struck out into new territory, empowering individuals by harnessing innovative technologies to educate and engage. With their state-of-the-art 360° dome at the Market Hall in Plymouth, the Real Immersive team produce and showcase immersive content to a wide range of audiences, piloting the first UK/ Europe sensory focussed 360° programme for people with additional needs, and sharing the programme with 10 other international 360° cinemas. As well as offering their visceral sensory experience; the team are committed to supporting learning and training through enriching workshops for all ages. Their mission is to help grow the creative tech community through co-creation in Plymouth and beyond, by increasing the use of immersive technologies for social and environmental purposes.

How did Real Immersive evolve over the programme?

As part of the Create Growth programme, Real Immersive has been given valuable space, time, and expertise to reflect on the direction of their game-changing offer. By clarifying its focus, the team has been able to understand the potential of different areas of the business and develop a clear plan for the next three years. Turnover for Real Immersive is now reaching £450,000 with a team of 7 full-time staff and 10 freelancers. 

Growing with Creative UK

“Working with our mentor has been particularly useful, as were the workshop sessions about investment and IP. Being part of a cohort of like-minded businesses is always energising and reassuring, and the support of Suzie and the team is brilliant.”

Lindsey Hall, Chief Executive 

2023/24 Highlights

  • Piloting the first UK/ Europe sensory-focused 360 programme for people with additional needs.
  • Receiving £1 million in capital investment for building development and digital skills.
  • Collaborating with Screen Cornwall to develop a new immersive feature.

Where they’re setting their 2024/25 sights…

Real Immersive hopes to commercialise its facilities and knowledge in 360° screen content and distribution avenues, becoming a pioneer in using immersive technologies as a force for social good. Together with Screen Cornwall, it’s developing a new immersive feature to highlight Cornwall’s ancient temperate rainforest.