Filmily

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Leveraging fan bases to create impactful fan-eye-view content, Filmily is a crowd engagement company harnessing the possibilities of AI and UGC. Through its clever video content platform, Filmily captures and repackages content made by loyal, passionate, obsessed fans to share with the world.

From sporting events to live music, Filmily’s services can be adapted to suit any crowd base, enabling teams and sponsors to produce limitless and highly personalised video stories that fans can share, relive, and treasure. Content is automatically sourced and stitched together by AI to create targeted and impactful branded films. Their portfolio includes hundreds of thousands of stories from fans in over 130 countries around the world, including curations from Manchester City, Chelsea FC, Coca-Cola and The Brit Awards.

How did Filmily develop over the Programme?

Filmily has been forging ahead on multiple international frontiers to position itself as a leader in AI-driven fan experiences. Filmily Inc. has set up in the USA and employed three ‘Sports Ambassadors’ across the country to assist in acquiring contracts with Major League Sports. Partnerships have also been established across the globe, including Norway-based Crowd Manager and New Zealand company Magic Memories, both world-renowned theme parks. Filmily is also shortlisted down to the last twelve businesses in the Comcast NBC Universal programme. In the UK, Filmily is entering its third Season with Manchester City FC, evolving expertise in the Sports Tech space, and is one of sixteen creative companies invited to Slush in Helsinki with GBIP.

2023/ 2024 Highlights

  • Establishing networks to help the launch of the product
  • Forging international partnerships
  • Shortlisted in the Comcast NBC Universal programme
  • IUK chosen company for Slush

Where they’re setting their 2025 sights

To propel the growth of Filmily, the team plans to launch the Freemium version of the app in order to attract a larger user base and encourage engagement. Additionally, they aim to secure investment from the US market to support their expansion efforts. To further strengthen their leadership, they will seek to employ a US-based CEO who can provide valuable insights and expertise to guide the company’s vision.

Growing with Creative UK

“Working with the Create Growth team has refined our business offer and increased our exposure to new collaborations and opportunities. We are now part of a resilient creative network. ” Andy Doyle, Founder